Co-founder, Fair Square

Niall has a profound understanding of the importance of narrative, nuance and messaging. He combines this with outstanding organisational skills, infectious energy and enthusiasm, and a deep commitment to the issues he works on.

Director of Communications

Working with Niall is a pleasure! He combines strategic thinking with exemplary delivery. His leadership skill is evident in the output and impact of his teams; they are collaborative, high performing and happy. As a colleague he is always a critical friend - willing to challenge and explore options to ensure the best solutions or outcomes that a project or initiative requires. With an exceptional understanding of the media landscape and relationships he is vital in a crisis management team.

Founder, Sports Local Action

I’ve had the pleasure of knowing and working alongside Niall for many years, and I can say without hesitation that he is one of the most principled, strategic, and inspiring individuals I’ve encountered.
Niall brings an extraordinary blend of passion, purpose, and precision to everything he does.
If you’re looking for someone who will challenge you to think bigger, communicate smarter, and stay rooted in values, Niall is that person. I wholeheartedly recommend him.

Change Manager, Allianz

It's not often that you meet someone truly inspiring - but for me, Niall is one of those people. I had the pleasure of working for him while volunteering for Fair Game. He clearly demonstrates astute political thinking, leads the team to deliver well planned and targeted messaging and has absolutely excellent stakeholder management. His passion for the cause is infectious and what he had managed to achieve with Fair Game is fantastic. He is also a really nice guy and I loved working with him.

Broadcaster and actor

Niall is like a dog with a bone. Identifies the target, devises a strategy, and then doesn't rest till what needs doing gets done!  Has passion, real insight, and an absolute determination to see the job through.

CEO, International Sports Convention

It is a pleasure working with Niall to make some of the biggest changes in Football Governance in 162 years. I find Niall a great team player, open to ideas and with the spirit and tenacity to make real change in this very important area which affects clubs, communities, grassroots, players and fans.

Content Executive, AFC Wimbledon

Niall is an inspiring individual who helps to bring out the best in others by being a great role model. His experience in communications is invaluable and certainly adds an extra level of quality to projects.

Head of Children’s books, Booktrust

I loved working with Niall Couper during his time at Amnesty International, where we collaborated on the Young Human Rights Reporter Award - I was at The Guardian. Niall brought an incredible energy and strategic clarity to the project, championing young voices and ensuring their stories were heard and celebrated. He really cared and it showed. I love it when people love their job and what they do.
His passion for human rights was matched by his ability to bring together partners, schools and journalists to deliver a high-impact, inspiring competition that has created a new generation committed to human rights.
Niall was always thoughtful, collaborative and focused on achieving meaningful change, qualities that made working with him both effective and enjoyable.
He is a skilled communicator and leader, and I'd love to work with him again. He knows his stuff plus is a super nice guy.